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Look what we're doing.
CLIENT
The Port Authority of NY & NJ
TYPE OF CLIENT
Bi-state public agency
CATEGORY
Annual Reports Concept, Design, Execution
RESPONSIBILITIES
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Team Leader
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Creative Strategy
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Concept
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Design
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Execution
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Client Management
WHAT I DID
I established the core concept and editorial framework, shaping a report that humanized an institution often perceived as impersonal and bureaucratic.
With no predefined creative constraints, I translated abstract goals and dense data into a cohesive, visually powerful report that balanced clarity, transparency, and emotional resonance.
RESULT
The initial annual report design was so well received by Board members and other key stakeholders that the clients personally requested I design the following year's annual report.










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