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CREATIVE DIRECTOR
ART DIRECTOR
GRAPHIC DESIGNER
CREATIVE STRATEGY
BVA-100 (Blood Volume Analysis)
Daxor Corp.
Oak Ridge, TN
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Rebrand
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Campaign Development
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Creative Strategy
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Concept
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Design
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Execution
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Logo Development
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Client Management
Daxor is a medical instrumentation and biotechnology company focused on blood volume measurement. They developed and market the BVA-100 (Blood Volume Analyzer), the first diagnostic blood test cleared by the FDA to provide safe, accurate, objective quantification of blood volume status and composition compared to patient-specific norms in a broad range of medical conditions.
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